The new human-crafted Apple Music brand matters in an AI world
Executive Briefing
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“Apple just revealed a new brand identity for Apple Music, with the expected turn to Liquid Glass.”
Key Takeaways
- 1.The new human-crafted Apple Music brand matters in an AI world
- 2.System architecture and practical deployment considerations.
- 3.Performance evaluation and impact on the broader ecosystem.
Apple just revealed a new brand identity for Apple Music, with the expected turn to Liquid Glass. I’m not much of a fan of their new design language in general; this is where I admit that I’m still running MacOS Sequoia and have grumpy things to say about rounded corner radii and text legibility. It’s just a trend, it will pass, and at some point I’ll probably cave and upgrade when it starts actually affecting my ability to get work done, or more importantly get security updates. Once I adjust, I’ll stop noticing it, and life will go on. As such, I wouldn’t normally find an obvious rebrand like this notable, much less feel like I had much to say about it. But then I happened to catch Apple’s behind-the-scenes video in my YouTube recommendations, and I realized I did have thoughts. Read full article Comments
